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Lyndsay Wise's Most Recent Blog Entry

August 18, 2008

What about the customer?

Constantly speaking to vendors about their product offerings gives me a good overview about what could be, basically what the ideal situations are concerning how organizations can use technology to enhance their overall customer experience. Consequently, I live in a dream world - on the one hand knowing what technology exists and how it should/could be implemented (i.e. the use of an MDM or CDI hub to create one view of the customer), and on the other hand dealing with large organizations on a daily basis that have no clue that they are missing the boat (my bank for one!).


Link to full blog entry.





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